Business blogging morphed into something much bigger

October 22, 2003

Nearly eight months after Google bought Blogger creator Pyra Labs, Williams is helping Google deploy the technology he built only as a side project in 1999--which is now part of a revolution in personal journaling.

As it does for thousands of people who use Business blogging tools to publish online, Blogger enables Google employees to update personal pages within seconds to the company intranet. Blogs are continually updated Web pages that often turn out to be personal journals or digital diaries, but they can also be news or politically focused. And they've caught on like wildfire: There are roughly 3 million active U.S. blogs, according to a report from the Pew Internet & American Life Project.

Williams, a Nebraska native, moved to the Bay Area in 1997 and worked on intranet Web development for O'Reilly & Associates. That liaison would prove fortuitous. Tim O'Reilly, the company's president and an early investor in Pyra, had friends at Google, and in October 2002, he suggested that the two companies meet.

Williams recently talked to CNET News.com about Google and the future of blogging.

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